Share What Truly Matters in Your Personal Brand

The Dream Team!

Client: Same Time Tomorrow, Australia
Service: Brand Story Video Production, Product and Family Photos

"Same Time Tomorrow" is an Australian business founded by three sisters, selling boutique tableware and fabrics. They turned their love for celebrating family and special occasions into a business that brings loved ones together. In this video, we get a behind-the-scenes look at their family in action, celebrating their bond.

Sharing what truly matters in your personal brand is crucial for connecting with your customers on a deeper level. A great way to do this is by highlighting the key beliefs and values behind your brand. Every brand has a story that supports the products or services it offers. By sharing and weaving these important stories into your brand, you can make it not only impactful but also uniquely yours, helping you stand out.

This approach also strengthens the community and movement you’re building. Emotional connection and relatability are essential factors when building a brand that resonates with people.

Here’s how you can do it:

  1. Dig Deep: Understand why you want to start your brand. Everyone has a story to tell, and so do you.

  2. Turn Stories into Content: Use your story to create content that addresses the concerns of your customers. No two brands are the same, so by sharing your unique story, you allow customers to choose a brand they feel connected to and want to support for years.

  3. Leverage Personal or Customer Experiences: If you’re just starting and don’t have a strong backstory yet, consider turning your personal or your customers’ experiences into content that speaks to your audience.

In short, there are many ways to build your personal brand by tapping into the stories that matter to you and your customers. Lastly, listen to the opinions and feedback from your friends, family, and customers. They know you well and can offer valuable perspectives that you can use to shape and strengthen your brand.

Thanks for reading!


Find out more about Same Time Tomorrow

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Website


Let’s work together

+65 8828 2479
hello@alfredtwj.com

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